Introduction : food and talk in social life / Susanne Mühleisen and Sofia Rüdiger -- How less means more in the comments section of vegan food blogs : exgredients such as gluten-free and extreme case formulations / Cornelia Gerhardt -- The moral taste of food : a discourse analysis of social media discussions about vegetarianism and veganism / Martina Drescher -- The local and the global in airline food / Markus Bieswanger -- Language in transnational communities of consumption : indexical functions of English in third wave coffee culture / Britta Schneider -- Craft beer and linguistic life-style emblematization / Theresa Heyd and Marius Eckert -- (Un)healthy food discourses : the contradictory roles of health in food discourses and identities in the production of a TV show about food / Jana Declercq -- Dinner for one : the use of language in eating shows on YouTube / Sofia Rüdiger -- "Tell me about food and I tell you who you are" : expert identity in intercultural food discourse via Skype / Stefan Diemer and Marie-Louise Brunner -- Formality and informality in cooking shows : Paula Deen and the development of a genre / Susanne Mühleisen -- A rich sauce of comedy : talking and laughing about Italian food in digital spaces / Delia Chiaro -- Naming practices in Singapore's hawker centres : echoes of itineracy / Jakob R.E. Leimgruber -- Naming food in English in multilingual Cameroon / Eric A. Anchimbe "All humans eat and all humans speak - activities which in social life often, but not always, co-occur: We talk while eating and drinking with others, but food is also a prominent literal and metaphorical discursive topic which contributes to establishing communities and identities. This omnipresence of eating and drinking in our daily lives has led to a public fascination with foodways. The contributions in this edited collection investigate the connection between language and food from a variety of perspectives. As food discourses operate on local, global, and mediated levels, they are intertwined with notions of identity and culture and thus shed light on intimate understandings of ourselves as human beings. Talking about Food - The Social and the Global in Eating Communities provides up-to-date and thought-provoking contributions to the linguistics of food. The book is essential reading for anyone interested in food-related subjects." |